We developed this reference to give you a detailed, calm summary of how our partnership model works at Kong Casino. If you manage a website, social channel, or review platform in Belgium, this is the beginning for understanding the framework, the legal framework, and the process involved in joining our network.
What a Casino Affiliate Program Really Means
An affiliate program is a business arrangement between our platform and an external publisher. You promote Kong Casino through specific tracking links, and we pay you a share when your referred visitors take a defined action. It is a results-driven arrangement rather than a fixed-fee advertising buy.
The central system relies on clear tracking. Every affiliate receives a distinct code embedded in a URL. When a player clicks that link, https://en.wikipedia.org/wiki/2022_California_Proposition_27 a cookie is placed on their device. If that player later registers and deposits, our system credits the activity to your account accurately.
We view this as a long-term collaboration. Our interest lies in attracting players who truly like the platform, while your interest lies in recommending a product you can trust. The model works only when both sides adhere to the rules and the local regulatory environment.
Payment Terms and Settlement Schedule
Our commission structure is designed to be reliable even in a market with tight regulation. We calculate commissions on the 1st of each month for the preceding calendar month. Statements become visible in your dashboard right away after calculation, so you fr.wikipedia.org never have to wait for manual reports.
Payments are handled within 15 days of statement generation. We provide bank transfers to Belgian IBAN bank accounts as the primary method. The minimum payment amount is set at €100, and if your accumulated balance falls below that amount, we roll it ahead to the next payment cycle without intervention.
Our revenue share rate is structured in tiers based on the number of new depositing players brought in each month. As your referred player base grows, your share rate increases across set tiers. This model encourages consistent, quality referrals rather than one-off spikes in low-intent traffic.
- Commissions are calculated on net gaming revenue after pay-outs, bonuses, and chargebacks are taken out.
- Transaction currency is euros, with no currency charges charged for Belgian bank accounts.
- A minimum amount of €100 in confirmed earnings is required before a payment is made each cycle.
How to Become a Part of Our Affiliate Program
This application process is clear but thorough. We review every prospective partner against our compliance standards before approval. This stops unauthorized or inappropriate promotion of Kong Casino in the Belgian market and protects both your reputation and ours.
We start with a short online application form reachable from our legal and affiliates page. You will supply details about your platform, your typical audience demographics, and the promotional methods you intend to use. Be precise here, because incomplete applications take longer to process.
After submission, our affiliate team examines the application, usually within five working days. We check your website or channel for existing content, age-appropriate presentation, and alignment with Belgian compliance rules. If everything satisfies our standards, we send your unique affiliate account credentials by email.
- Complete the online application form with accurate platform details and traffic source information.
- Wait for our compliance review, which typically takes up to five working days for Belgian applicants.
- Get your unique affiliate ID, set up your dashboard, and begin using approved tracking links in your content.
The Way the Kong Casino Program Works in Belgium
Belgium runs a strict licensing regime overseen by the Gaming Commission. Any partnership we keep must conform fully with these national rules. This implies our affiliate program is founded on compliance-first principles, with clear restrictions on marketing language, bonus advertising, and responsible gaming messaging.
When you enroll, you get entry to a dedicated dashboard. From there, you can create tracking links, monitor clicks, registrations, and depositing player counts. We provide standardized creative materials that have already passed our internal compliance review, so you are not required to guess what is acceptable under Belgian law.
We disburse commissions based on a revenue share model. Each month, your account shows a percentage of the net revenue generated by the players you recommended. We exclude cost-per-acquisition arrangements, as our focus remains on sustainable player value and long-term alignment of interests.
Revenue-Sharing Structure
Our standard revenue share is calculated on net gaming revenue from your referred players. This figure already includes player winnings, chargebacks, and applicable gaming taxes. We think this transparent calculation method makes it more straightforward for you to forecast your earnings realistically over time.
There is zero negative carryover in our default agreement. If your referred players have a winning month, your balance simply goes back to zero at the start of the following month. We introduced this feature so that a single big win does not affect your future commissions indefinitely.
Attribution and Tracking Window
We use a 30-day cookie window. If a potential player clicks your link and registers within that period, the referral assigns to your account. We also use a last-click attribution model, which signifies the most recent affiliate link clicked before registration receives credit for the referral.
Our tracking system is checked regularly to ensure accuracy. We capture every click, impression, and registration event. In your dashboard, you can see a near real-time feed of activity, which helps you to adjust your content strategy quickly based on what is actually yielding results for your Belgian audience.
Compliance Requirements for Belgian Partners
Acting as an affiliate in Belgium requires you must follow several layers of regulation. The Belgian Gaming Act sets the groundwork, but additional rules from the Gaming Commission, advertising standards, and consumer protection laws also come into play. We expect every partner to grasp these before promoting Kong Casino.
You must clearly reveal your commercial relationship on every page or post that features affiliate links. Belgian consumer law demands that advertising be identifiable as such. A simple statement like “We earn a commission when you register through our links” placed near the content meets this duty in most cases.
You are also barred from aiming at individuals under 21. All your content must be tailored for an adult audience, and you should take reasonable steps to avoid drawing in minors. We offer age-gate prompts in our own journey, but your promotional context must also account for this restriction.
Rules for Promotional Material
Belgian regulations ban misleading claims about winning probabilities or indicating that gambling resolves financial problems. Your copy must not guarantee guaranteed wins, risk-free betting, or depict gambling as an employment alternative. All bonus terms must be displayed with the key conditions visible and not concealed in fine print.
You also cannot use images of minors, celebrities who seem to be under 25, or any visual elements that downplay excessive play. We provide a compliance-reviewed media kit, but any self-created content you use must still adhere to the same high standards we follow in our own marketing.
Responsible Gaming Messaging
Every affiliate page that features Kong Casino must include a visible reference to responsible gaming resources. In Belgium, this typically entails linking to the official “Stop op tijd” campaign or the Gaming Commission’s self-exclusion information. We require you to place this within a dedicated section, not buried in a footer.
We also demand you to avoid terms like “safe bet” or “no risk.” Gambling inherently carries risk, and Belgian law requires that this be clear. The tone you adopt should be factual, not euphoric, and your audience must be informed that help is available if their play becomes problematic.
Privacy Protection and the Partner Connection
The GDPR governs everything we do with our Belgian partners. As an affiliate, you function as a distinct data controller for the information you collect on your own platform. We function as a controller for the player data we process once a user registers on Kong Casino.
We do not share personally identifiable player data with affiliates. Your dashboard shows anonymized statistics—you view that a player joined and made a deposit on a certain date, but you do not obtain their name, email, or payment details. This separation respects player privacy and complies with the GDPR principle of data minimization.
You must have your own explicit privacy policy on your platform that details how you deal with cookies, tracking, and any personal data you collect. It should also indicate that your site includes affiliate links pointing to third-party gambling services. Belgian supervisory authorities require this transparency from all commercial websites.
What We Look For from Our Belgian Affiliates
We carefully choose who represents Kong Casino. Our preferred partner understands the Belgian gambling landscape and manages a platform that engages adults who are already seeking online casino entertainment. We reject partners who rely on aggressive pop-up advertising or deceptive pre-sell pages.
We expect you to keep your content correct and up to date. If we update a bonus structure or remove a game category, your reviews and landing pages should show that within a suitable timeframe. Old offers create confusion and can result in compliance complaints from the Gaming Commission.
Regular communication is key for us. We assign an affiliate manager to every accepted Belgian partner. This person can address questions about promotional restrictions, provide performance feedback, and notify you to upcoming campaigns. You are never kept in the dark whether a piece of content will be approved.
Promotional Methods We Allow
Content-based promotion is most effective and complies with Belgian rules. Blog reviews, comparison guides, and objective game walkthroughs are all encouraged. These formats give you space to present factual information while seamlessly integrating your affiliate links in a way that adds value for readers.
Social media promotion is authorized on condition your channel targets an mature audience. Paid social ads require additional scrutiny, as platforms like Facebook apply their own gambling ad limitations. We advise consulting our compliance team before launching any paid campaign on Belgian audiences.
Forbidden Activities and Basis for Termination
Spam email promotion is strictly forbidden, as is any endeavor to intercept traffic through domain squatting, typosquatting, or malware-adjacent dissemination. Breaches of these policies result in immediate account closure and forfeiture of unpaid commissions. Belgian anti-spam legislation is especially strict.
Brand bidding on “Kong Casino” or close misspellings in search engine advertising is not authorized without prior written consent. We apply this to preserve organic brand traffic and to ensure a fair environment for all approved affiliates who invest in quality content.
- No unsolicited email campaigns targeting Belgian residents under any circumstance.
- No use of our brand name or deliberate misspellings in paid search campaigns without written consent.
- No cloaking, doorway pages, or other techniques designed to show different content to search engines than to human visitors.
Sustaining a Enduring Partnership
A lasting affiliate relationship hinges on mutual respect and consistent visibility. We urge partners to release regular, pertinent content rather than leaving links sit on stale pages. Fresh material assists not just your search rankings but also signals to us that you remain actively participating with the program.
We assess all active affiliate accounts periodically. If your account generates no clicks for six consecutive months, we may pause your links and require a check-in. This is not penal; we simply aim to clarify whether you need updated creative assets or if your promotional focus has changed elsewhere.
The Belgian market progresses with regulatory updates, new game releases, and shifting player preferences. We disseminate relevant news with our affiliate network through a monthly bulletin. Staying informed helps you modify your content strategy and remain compliant as rules around advertising and player protection evolve.
Should you decide to leave the program, you can end your account with 30 days’ notice. Commissions generated up to the closure date are disbursed in the next regular payment cycle, provided they meet the minimum threshold. We believe a clean, professional exit process is as vital as a smooth onboarding experience.
Assets Available to Certified Affiliates
Once approved, you receive our private affiliate resource library. This includes banners, text links, game screenshots, and regulation-compliant content pieces in Dutch and French. We invest in these materials so you devote less time creating assets and more time interacting with your audience.
We also offer monthly performance insights that go beyond raw numbers https://kongs.casino/fr-be/legal-and-affiliates. You obtain data on which game categories your referred players choose, average deposit values, and retention trends. This intelligence helps you customize your content to what actually appeals to Belgian players you introduce to Kong Casino.
Our team maintains an open line through a dedicated email address and periodic webinars. These sessions address practical topics like seasonal campaign planning, adapting to Belgian regulatory updates, and enhancing your content layout for higher click-through rates without resorting to aggressive tactics.
- Authorized media kit with banners and text links ready for Dutch and French language audiences.
- Monthly webinars covering compliance updates, seasonal promotions, and performance optimization tips.
- Dedicated affiliate manager tasked to answer questions and pre-review your promotional materials.
We designed the entire program so that a diligent Belgian partner can operate confidently within the legal framework while building a revenue stream that compensates genuine influence. The documentation you need is accessible from the moment your account becomes active, and we continuously enhance our resources based on partner feedback.
